RoRec Projects

From time to time, we see on TV almost pathological cases of old stuff ‘collectors’ – people who accumulate numberless objects, turning their homes into warehouses of useless things. If this phenomenon came to be analysed by sociologists and psychologists, an entire theory would emerge on Romanians’ relationship with the waste equipment in their homes.

The RoRec Association has decided to have a pragmatic approach to this situation by launching a market study regarding consumers’ behaviour to the old electrical and electronic equipment which can no longer be used, but is still kept in the house, and what makes people give up this type of waste. 

We hope that the study will help us find out what consumers in urban areas do when some piece of equipment gets broken: do they dispose of it through an organised system, do they throw it to the dustbin, do they repair it, keep it for spare parts, or take it ‘to the house in the country’ where someone will surely know how to fix it? We also wish to find out if it’s true that in rural areas all the old stuff brought from children’s and grandchildren’s houses is deposited in the backyard, storehouse, garage, barn or shed. Children play an important role in this study, they are the target group most open to WEEE collection initiatives and they have the ability to convince their parents that this is a useful thing to do.

The aim of the study is to find out which are the consumers’ expectations for WEEE collection systems, how to inform and help consumers become aware of the importance of becoming involved in waste collection processes, how we can offer incentives for them to act and to change the way they perceive waste.

We will let you know more about the results of our study.